Planitree is a the first global green marketplace for building and architectural products and services, founded by Jeremy Barnett. Their mission is to help regenerate the planet by making green building products and services available to a global market.
I created the brand, then extended this into conceptual graphics and animation as well as art directed the website. This approach ensured it was beautifully executed across all platforms without losing its playful, modernist essence.
This project was completed in collaboration with Nicole Smith of Tin Shed Marketing.